We are looking for a hands-on Marketing Manager to take ownership of all marketing activity across brand, digital and ecommerce within a growing homeware business.

You will be responsible for driving online sales, generating leads, improving website performance and managing a small marketing team.

This is a varied role covering digital marketing, content, ecommerce development and brand activity, working closely with senior leadership and external partners.

What you will do

Own and deliver the full marketing strategy
Manage the marketing budget and track performance against targets
Drive lead generation and online sales growth
Support the development and ongoing improvement of an ecommerce website
Work with developers and external agencies to improve website performance, user experience and conversion rates
Manage SEO, PPC, paid social, email marketing and social media activity
Plan and deliver marketing campaigns, promotions and product launches
Create and oversee content for social media and email marketing
Monitor website and campaign performance using data and analytics
Manage product marketing materials including catalogues, brochures and POS assets
Coordinate trade shows and events from planning through to delivery
Lead and develop a small marketing team
Report on performance and key marketing metrics to senior leadership

What we are looking for

Strong experience in a hands-on marketing role within a product or retail environment
Experience managing or supporting an ecommerce website
Good understanding of digital marketing channels including SEO, PPC, paid social and email marketing
Experience working with external agencies, developers and creative partners
Commercial mindset with a focus on performance and results
Experience managing or mentoring a small team
Confident using data to improve marketing performance
Strong communication and project management skills

Desirable

Experience with ecommerce platforms such as Shopify or Magento
Knowledge of UX, CRO and website optimisation
Experience in home, lifestyle or interiors products
Experience with CRM or marketing automation tools
Exposure to international marketing

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