Rewards and Benefits on Offer.

A brand-new role, where you help improve all aspects of the company's sales and marketing teams
The company are very open to new ideas to help develop new business opportunities.
You will be working in a friendly, fast-moving and dynamic environment.
Highly competitive salary on offer.
An immediate start date for the right person.

Your Next Career Opportunity.

Our client is now seeking an experienced marketing data analyst to support the sales and marketing function.

This is a great career opportunity to make a genuine and long-term impact on a company that needs your expertise.

Your New Role.

Responsible for analysing marketing performance data to help a business improve lead generation, customer engagement, campaign effectiveness, and overall commercial performance.

Here are the main responsibilities typically involved:

Analyse marketing campaign performance across digital channels such as email, social media, PPC, SEO, and websites.
Interpret large volumes of customer and sales data to identify trends, opportunities, and areas for improvement.
Produce regular reports, dashboards, and KPI analysis for senior management and sales teams.
Measure ROI and effectiveness of marketing activity and recommend improvements based on data insights.
Support lead generation activity by analysing customer behaviour, conversion rates, and campaign engagement.
Manage and maintain CRM and marketing databases, ensuring data accuracy, segmentation, and cleansing.
Use tools such as Google Analytics, Excel, CRM platforms, and marketing automation systems.
Track website traffic, customer journeys, and user engagement to improve digital performance and user experience.
Work closely with sales, marketing, and leadership teams to support commercial decision-making.
Identify market trends, competitor activity, and customer insights to help shape future marketing strategy.
Develop data-driven recommendations to improve customer acquisition, retention, and brand performance.
Ensure compliance with GDPR and data protection regulations when handling customer data.

About You.

Strong analytical and problem-solving ability
Data-driven
Previous experience supporting marketing and sales teams to improve
Experience with Google Analytics and CRM systems
Attention to detail
Commercial awareness
Strong communication and presentation skills

MTrec Ltd Commercial

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