Head of Marketing

Location: South Cambridge / North Essex

Reporting to: Head of Defence Sales

The Role

Matchtech are working with a Technology business who are seeking an experienced Head of Marketing to develop, lead, and implement a company-wide marketing strategy.

This senior role involves managing a small but highly effective marketing team and plays a key part in driving growth across multiple technology-led sectors.

The primary focus of the position is market-qualified lead generation within the Defence & Security sector, supported by broader marketing activity across adjacent markets including Space & Satellite, healthcare, Internet of Things, and automotive.

Key Responsibilities

Drive proactive lead generation through targeted brand awareness initiatives
Develop and lead Defence-focused marketing campaigns to support engineering services and accelerate growth into product delivery
Identify and analyse market trends to guide and support sales activities
Define and maintain target prospect companies within the Defence market
Conduct competitor and market analysis
Increase brand awareness and value across key internal and external platforms, including conferences, websites, blogs, social media, and PR
Ensure alignment of sales and marketing materials, including capabilities statements and case studies
Work closely with technical leadership to translate market insight into IP and technology roadmap development
Manage all public relations activities, including representing the organisation at international events as required
Oversee the effective use of marketing tools such as SEO, analytics, and performance tracking
Identify, appoint, and manage external marketing agencies or partners where necessary

Candidate Profile

Experience working within the Defence market
An honours degree with a Marketing qualification (a STEM background is desirable)
Experience leading a marketing function within a technology or engineering-led business
A proactive, commercially focused professional with the ability to drive change and deliver immediate impact

What's on Offer

Competitive salary with performance-related bonus
Comprehensive benefits package including contributory pension, private medical insurance, life assurance, and 25 days' annual leave
Hybrid working arrangements
A senior-level opportunity to shape marketing strategy within a highly technical and respected business

For more information, please apply now and we'll be in touch.

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Head of Marketing - Defence & Commercial

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